A comprehensive case study on how VM3 transformed the digital presence, admissions pipeline,
and operational efficiency of a prominent CBSE school.
About the Project
A leading CBSE school collaborated with VM3 to enhance digital visibility, increase admission
inquiries, and automate manual academic processes, resulting in a complete 360° digital
transformation.
Objectives
- Strengthen digital presence
- Increase admission inquiries
- Improve SEO & website performance
- Enable automation for efficiency
- Build credibility through directory listings
- Enhance communication with automation tools
Social Media Management
Managed presence across Facebook, Instagram, LinkedIn, Google My Business, YouTube, and
Twitter to boost visibility and parent engagement.
Digital Marketing Campaigns
Executed performance-driven campaigns on Facebook, Instagram, and Google Ads to consistently
generate high-quality leads.
Website Maintenance & Technical SEO
Implemented on-page SEO, technical fixes, speed optimization, and continuous monitoring to
maintain strong organic performance.
Chatbot Integration
Added a custom 24/7 chatbot for automated responses, lead capture, and quicker parent query
handling.
Certificate Automation System
Developed a custom automation tool to generate certificates in bulk, dramatically reducing manual
workload.
Multi-Platform Listings
Listed and optimized school presence across 15+ major platforms including AmbitionBox,
Glassdoor, Indeed, YellowSlate, Ezyschooling, UniApply, JustDial, Sulekha, and more.
Results
- 9,988 qualified admission leads
- Strong digital presence across platforms
- Improved search rankings
- Faster communication via chatbot
- Significant operational efficiency gains